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Monday, January 31, 2011

THE PERFECT DRESS

Every winter we are left wondering why can't we find that perfect dress, well this season WHITE SUEDE has designed the dress that ticks all the boxes. As seen in Grazia this amazing gold dress hits stores this month, excited much....

I NEED YOU









Although it's about 40 billion degrees outside, it hasn't stopped us from daydreaming about the arrival of our JOVEEBA AW11 goodies. Consisting of butter soft leathers and beautiful floral prints....we wait with baited breath. Now all we need is for Winter to kick in so we can wear them!

Thursday, January 27, 2011

One to watch








Magdalena has a fabulous fashion story to tell ... Born in Macedonia in 1980 to an architect mother and and musician father, Magdalena's initial influences were the realities of a common socialistic lifestyle and super creative surrounds ... growing up drawing, playing the piano, singing and of course making her first dress by age nine.  Migrating to Australia in 1991, Magdalena realised her career destiny after spending a week with the Zimmermann sisters during the very first Australian Fashion Week in 1996.  Completing a degree in fashion and textiles at the University of Technology in Sydney, she was snapped up by a PR agent at her graduating show and attention from media and editorial pages soon followed and had her dubbed as the "one to watch".  To ensure her successful future Magdalena went on to work for Australian designers such as Akira Isogawa, Pablo Nevada and Wayne Cooper before finally working her way up to be appointed as head designer for the Nicola Finetti brand.  

Remember ......


Monday, January 24, 2011

The press is going crazzzzy for MY PET SQUARE






  1. myPetsQuare is the creation of Australian fashion designers Angelique May-Bennett and Vicki Lee. Started in 2007. My Pet Square is always amazingly creative and never derivative. Each collection takes an inspiration from the world around us and uses it to generate beautiful, inspiring and individual garments. Fashion forward but highly wearable. My Pet Square also always take great care and time to source high quality unique fabrics and yardages.  

Sunday, January 23, 2011

The perfect fit








Introducing the NEW YORK jeans that stay true to your shape for the long run. Made with 
revolutionary 4-way stretch technology fabric that adapts to your unique body shape to give
 custom fit and comfort. You’ll never have to worry about these jeans -


sagging, bagging or stretching out. They retain their fit to your body unlike any other denim even after multiple wears. So, try them on! Remember, how they fit when you buy them, is how they’ll fit forever.
The brand is popular with celebrities such as Halle Berry,  Blake